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Cases in strategic marketing / Linda E. Swayne and Peter M. Ginter.

Material type: Text

TextPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1989Description: xxi, 728 pages : illustrations ; 24 cm.ISBN: 013119108X.Subject(s): Marketing -- Decision making -- Case studies | Marketing -- Management -- Case studiesDDC classification: 658.802 SWA

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Book	UAP Central Library General Stacks	658.802 SWA (Browse shelf)	1	Available		3010001351

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