| 000 | 00945cam a2200265 a 4500 | ||
|---|---|---|---|
| 999 |
_c7368 _d7368 |
||
| 001 | 1931 | ||
| 003 | BD-DhUAP | ||
| 005 | 20210119163624.0 | ||
| 008 | 210119s1998 maua b 001 0 eng | ||
| 010 | _a 97021787 | ||
| 020 | _a0321014170 (pbk.) | ||
| 020 | _a0321030427 | ||
| 040 |
_aDLC _cDLC _dBD-DhUAP _beng |
||
| 082 | 0 | 0 |
_a658.8020285 LIL _223 |
| 100 | 1 | _aLilien, Gary L. | |
| 245 | 1 | 0 |
_aInstructor's manual to accompany marketing engineering : _bcomputer-assisted marketing analysis and planning / _cGary L. Lilien and Arvind Rangaswamy. |
| 260 |
_aReading, Mass. : _bAddison-Wesley, _cc1998. |
||
| 300 |
_aiii, 306 pages : _billustrations ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xData processing. |
|
| 650 | 0 |
_aMarketing _xDecision making _xMathematical models. |
|
| 650 | 0 |
_aMarketing _xDecision making _xData processing. |
|
| 700 | 1 | _aRangaswamy, Arvind. | |
| 942 |
_2ddc _cBK |
||