| 000 | 00767nam a22002537a 4500 | ||
|---|---|---|---|
| 999 |
_c6916 _d6916 |
||
| 001 | 20658 | ||
| 003 | BD-DhUAP | ||
| 005 | 20210110124640.0 | ||
| 008 | 210110s2018 enka b 001 0 eng | ||
| 020 | _a1292220171 | ||
| 020 | _a9781292220178 | ||
| 040 |
_aDLC _beng _cDLC _erda _dBD-DhUAP |
||
| 082 | 0 | 0 |
_a658.8 KOT _223 |
| 100 | _aKotler, Philip. | ||
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler and Gary Armstrong ; with Marc Oliver Opresnik. |
| 250 | _a17th ed. | ||
| 260 |
_aHarlow, England : _bPearson, _cc2018. |
||
| 300 |
_a734 pages : _billustrations ; _c28 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _919085 |
|
| 700 | _aArmstrong, Gary. | ||
| 700 | _aOpresnik, Marc Oliver. | ||
| 942 |
_2ddc _cBK |
||