000 00777nam a22002537a 4500
999 _c6770
_d6770
001 19519
003 BD-DhUAP
005 20210118095759.0
008 210107s2007 ii a|||| |||| 001 0 eng d
020 _a9780199239009
020 _a0199239002
040 _aBD-DhUAP
_bEng
_cBD-DhUAP
_dBD-DhUAP
082 _223
_a658.872 GAY
100 _aGay, Richard.
245 _aOnline marketing :
_ba customer-led approach /
_cRichard Gay, Alan Charlesworth and Rita Esen.
260 _aNew York :
_bOxford University Press,
_cc2007.
300 _axv, 538 pages :
_billustrations ;
_c24 cm.
500 _aIncludes index.
650 _aGeneral Management
_zIndia.
650 _aMarketing
_zIndia.
700 _aCharlesworth, Alan.
700 _aEsen, Rita.
942 _2ddc
_cBK