000 00711nam a22002297a 4500
999 _c6287
_d6287
001 9772
003 BD-DhUAP
005 20201228145753.0
008 201228s2007 ii a b 000 0 eng
020 _a0070600864
040 _aDLC
_cDLC
_dBD-DhUAP
_beng
082 0 0 _a658.8342 CON
_223
245 _aConsumer behavior :
_bbuilding marketing strategy /
_cDel I. Hawkins ... [et al].
250 _a9th ed.
260 _aNew Delhi :
_bTata McGraw-Hill,
_cc2007.
300 _axxv, 867 pages :
_billustrations ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 _aConsumer behavior.
650 _aMotivation research (Marketing).
700 _aHawkins, Del I.
942 _2ddc
_cBK