TY - BOOK AU - Lilien,Gary L. AU - Rangaswamy,Arvind TI - Instructor's manual to accompany marketing engineering: computer-assisted marketing analysis and planning SN - 0321014170 (pbk.) U1 - 658.8020285 LIL 23 PY - 1998/// CY - Reading, Mass. PB - Addison-Wesley KW - Marketing KW - Data processing KW - Decision making KW - Mathematical models N1 - Includes bibliographical references and index ER -