TY  - BOOK
AU  - Greer, Thomas V.
TI  - Cases in marketing : : orientation, analysis and problems 
T2  - Macmillan series in college marketing
SN  - 0023471352
U1  - 658.8 GRE 23
PY  - 1991///
CY  - New York
PB  - Macmillan
KW  - Marketing
KW  - Case studies
N1  - Includes bibliographical references
ER  -