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Mirage of global markets : how globalizing companies can succeed as markets localize / David Arnold.
By: Arnold, David.
Material type:
TextPublisher: Delhi : Pearson Education, c2004Description: xxi, 229 pages : illustrations ; 25 cm.ISBN: 812970661X.Subject(s): Export marketing | International economic integrationDDC classification: 658.84 ARN
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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DBA Seminar Library General Stacks | 658.84 ARN (Browse shelf) | 1 | Available | 3010009363 |
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| 658.8342 SCH Consumer behavior / | 658.8342 SOL Consumer behavior : | 658.8342 SOL Consumer behavior : | 658.84 ARN Mirage of global markets : | 658.84 CAT International marketing / | 658.84 CAT International marketing / | 658.84 CAT International marketing / |
Includes bibliographical references and index.
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