Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani.
By: Belch, George E.
Contributor(s): Belch, Michael A | Purani, Keyoor.
Material type:
Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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DBA Seminar Library General Stacks | 659.1 BEL (Browse shelf) | 2 | Available | 3010019713 | |
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DBA Seminar Library General Stacks | 659.1 BEL (Browse shelf) | 3 | Available | 3010020305 | |
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DBA Seminar Library General Stacks | 659.1 BEL (Browse shelf) | 4 | Available | 3010020304 | |
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DBA Seminar Library General Stacks | 659.1 BEL (Browse shelf) | 05 | Available | 3010019712 | |
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UAP Central Library General Stacks | 659.1 BEL (Browse shelf) | 1 | Available | 3010020306 |
Includes bibliographical references and index.
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