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Marketing management : text and cases / John A. Quelch, Robert J. Dolan and Thomas J. Kosnik.

Material type: Text

TextSeries: Irwin series in marketing.Publisher: Burr Ridge : Irwin, c1993Description: xiii, 848 pages : illustrations ; 26 cm.ISBN: 0256109559.Subject(s): Marketing -- ManagementDDC classification: 658.8 QUE

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Book	UAP Central Library General Stacks	658.8 QUE (Browse shelf)	1	Available		3010001392

Includes bibliographical references and index.

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