Greer, Thomas V.
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. - 4th ed. - New York : Macmillan, c1987. - xiii, 473 pages : illustrations ; 24 cm.
Includes bibliographical references.
0023470801 (pbk.)
Marketing--Case studies.
658.8 GRE
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. - 4th ed. - New York : Macmillan, c1987. - xiii, 473 pages : illustrations ; 24 cm.
Includes bibliographical references.
0023470801 (pbk.)
Marketing--Case studies.
658.8 GRE