Bengali Keyboard
Hoyer, Wayne D.
Consumer behavior / Wayne D. Hoyer and Deborah J. Maclnnis. - First Indian edition. - New York : Houghton mifflin, c1999. - xxviii, 675 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
8185502692 0395665922
Consumer behavior.
Motivation research (Marketing).
658.8342 HOY
Consumer behavior / Wayne D. Hoyer and Deborah J. Maclnnis. - First Indian edition. - New York : Houghton mifflin, c1999. - xxviii, 675 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
8185502692 0395665922
Consumer behavior.
Motivation research (Marketing).
658.8342 HOY